THE BRIEF
Launch Netwerk24, a digital Afrikaans news platform that combines Die Beeld,
Die Burger, Die Volksblad and Rapport for comprehensive news in Afrikaans.
Launch Netwerk24, a digital Afrikaans news platform that combines Die Beeld,
Die Burger, Die Volksblad and Rapport for comprehensive news in Afrikaans.
IDEA
Use the most trusted Afrikaans news source, but show how it’s now available wherever and whenever you need it, in Afrikaans.
Use the most trusted Afrikaans news source, but show how it’s now available wherever and whenever you need it, in Afrikaans.
EXECUTION
We shrunk the symbol of Afrikaans news, Riaan Cruywagen, down to become the updated symbol of digital, portable Afrikaans news.
He’s always around, ready with any information you may need in your day. Weather, sport, lifestyle, world news…
Klein Riaan is always by your side. He became the face of an integrated campaign. Always informative, up-to-date and available.
We shrunk the symbol of Afrikaans news, Riaan Cruywagen, down to become the updated symbol of digital, portable Afrikaans news.
He’s always around, ready with any information you may need in your day. Weather, sport, lifestyle, world news…
Klein Riaan is always by your side. He became the face of an integrated campaign. Always informative, up-to-date and available.
Amidst all the scribbled thoughts this was the one that made it through.
The TVC
